NYIA Unveils Thank Goodness For Insurance Campaign


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Cassandra Anderson
(518) 432-4227 or (518) 312-3315

New York Insurance Association Unveils Thank Goodness for Insurance Campaign

ALBANY, N.Y., Nov. 9, 2017—The New York Insurance Association, Inc. (NYIA) unveils Thank Goodness for Insurance or TGFI, a campaign to educate consumers about insurance. TGFI is multifaceted and will be rolled out over the coming months. It will include information about auto insurance, homeowners insurance, business insurance and renters insurance as well as offer helpful insights on trending topics.

To mark the unveiling of the campaign, NYIA has released Better Together, a publication that illustrates the giving nature of the property and casualty insurance industry. The publication specifically highlights a number of different volunteer projects and overarching philanthropic efforts by insurance companies across New York State.

“Insurance companies are committed to providing financial security to their policyholders, but also take great pride in being highly engaged in the communities they serve,” Ellen Melchionni, NYIA president said. “We look forward to this opportunity to educate people through TGFI about insurance so drivers, homeowners, business owners and renters can consider the role insurance plays in their life and make more informed decisions.”

To further dive in to Better Together, visit TGFI on Facebook, Twitter and Instagram.

The New York Insurance Association, Inc. (NYIA®) is a state trade association that has represented the property and casualty insurance industry for more than 130 years.

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Albany Update 2017.24


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